COOKIE POLICY
Effective
Date: June 14, 2025
This Cookie
Policy explains how we use cookies and similar tracking technologies when you
visit our website, use our services, or interact with our online content.
Cookies help
us understand how users engage with our site, improve functionality, and tailor
our communications to better meet your needs. This policy outlines what cookies
are, how we use them, and the choices you have regarding their use.
By
continuing to use our website, you consent to the use of cookies as described
in this policy. For more information about how we collect, use, and protect
your personal data, please refer to our Privacy Policy.
WHAT ARE COOKIES?
Cookies are
small text files that are placed on your device (computer, smartphone, or
tablet) when you visit a website. They are widely used to make websites work
more efficiently and to provide information to the site owners.
Cookies
serve various functions, such as enabling core site features, remembering your
preferences, understanding how you interact with content, and helping us
improve the overall user experience.
There are
different types of cookies:
- Session Cookies: These are temporary and expire
once you close your browser.
- Persistent Cookies: These remain on your device
for a set period or until you delete them.
- First-Party Cookies: Set by the website you are
visiting.
- Third-Party Cookies: Set by external domains to
support services like advertising, analytics, or social media features
WHY DO WE USE COOKIES?
Cookies are
used to enhance your experience, improve our services, and support the
functionality of our platform. Cookies allow us to recognize you when you
return to our site, personalize content, and deliver relevant information based
on your interactions.
Specifically,
we use cookies to:
- Ensure Core Functionality
Help the website operate correctly, including login, navigation, and secure areas of the platform. - Improve Performance
Collect anonymous data about how users interact with our site to help us identify errors and improve performance. - Enhance User Experience
Remember your settings, preferences, and previous activity to personalize your experience. - Enable Marketing and Remarketing
Deliver targeted ads and track campaign effectiveness through third-party platforms such as Google Ads, Facebook, and LinkedIn. - Support Analytics and Insights
Understand visitor behavior using tools like Google Analytics to optimize content and user journeys.
By using
cookies, we aim to make your experience with PipelignIQ as
seamless, relevant, and efficient as possible.
TYPES OF COOKIES
ESSENTIALS COOKIE
Essential
cookies are necessary for the basic functionality and security of the
PipelignIQ platform. These cookies enable core features such as page
navigation, secure login, account authentication, and access to protected areas
of the site.
Without
these cookies, our services would not function properly. They do not gather any
personal data for marketing purposes and cannot be disabled through our cookie
preferences tools.
Examples
of what Essential Cookies support:
- User login and session
management
- Secure access to your account or
dashboard
- Form submissions and transactional
functions
- Load balancing and system
performance reliability
Because
these cookies are strictly necessary for our website to function, they are
always active when you use our services.
PERFORMANCE AND
FUNTIONALITY
Performance
cookies help us understand how visitors interact with the PipelignIQ platform
by collecting information such as page visits, time spent on site, and any
errors encountered. These cookies allow us to analyze usage trends and improve
site performance over time.
The data
collected is aggregated and anonymized. It is used solely to enhance the
functionality and responsiveness of our website.
Examples
of what Performance Cookies support:
- Monitoring site speed and
responsiveness
- Analyzing user navigation paths
- Identifying common error
messages or broken links
- Measuring the success of content
or feature updates
ANALYTICS AND CUSTOMIZATION
These
cookies collect data about how users interact with the site to help us improve
performance and personalize the experience. They track behavior like page
views, clicks, and time spent on the site, allowing us to optimize content and
features.
Examples
of where they are used:
- Google Analytics to monitor user
activity and traffic trends
- A/B testing tools to compare
different versions of a page
- Custom dashboards that remember
user layout preferences
- Content suggestions based on
previous visits
ADVERTISING COOKIES
These
cookies are used to deliver ads that are relevant to you and your interests.
They track browsing behavior across websites and may be set by third-party
advertising networks to build user profiles and retarget you with personalized
ads.
Examples
of where they are used:
- Facebook Pixel for retargeting
visitors with ads on Facebook and Instagram
- Google Ads to show personalized
ads based on site activity
- LinkedIn Insight Tag to measure
ad performance and audience engagement
- TikTok Pixel to track
conversions and optimize ad delivery on TikTok
SOCIAL MEDIA COOKIES
Social media
cookies enable you to share content from our site on social platforms and help
those platforms recognize you when you interact with embedded content. They may
also be used to track your activity across websites for ad targeting and
analytics by the social platforms themselves.
Examples
of where they are used:
- Facebook and Instagram buttons
that allow sharing or liking content
- LinkedIn sharing tools and
embedded posts
- TikTok and Pinterest pixels for
engagement tracking and ad targeting
- YouTube embeds that remember
your video preferences
SPECIFIC COOKIES
Here’s a sample
table of specific cookies that could be used on the PipelignIQ platform,
categorized by type, with purpose, duration, and provider listed.
Table of
Specific Cookies Used on PipelignIQ
|
Cookie
Name |
Type |
Purpose |
Duration |
Provider |
|
__cf_bm |
Essential |
Used to
distinguish between humans and bots |
30 minutes |
Cloudflare |
|
session_id |
Essential |
Maintains
user session and login state |
Session |
PipelignIQ |
|
_ga |
Analytics |
Used to
distinguish users for Google Analytics tracking |
2 years |
Google
Analytics |
|
_gid |
Analytics |
Tracks
user behavior on the site for insights |
24 hours |
Google
Analytics |
|
_gat |
Analytics |
Throttles
request rate for analytics collection |
1 minute |
Google
Analytics |
|
fbp |
Advertising |
Stores and
tracks visits for remarketing purposes via Facebook |
3 months |
Facebook |
|
_gcl_au |
Advertising |
Used by
Google AdSense to experiment with ad efficiency |
3 months |
Google Ads |
|
li_fat_id |
Advertising/Social Media |
Identifies
LinkedIn members for ad insights and conversions |
1 month |
LinkedIn |
|
_tt_enable_cookie |
Advertising/Social Media |
TikTok
cookie used for ad tracking and personalization |
13 months |
TikTok |
|
intercom-session-* |
Functionality |
Remembers
user interaction with Intercom chat system |
1 week |
Intercom |
|
lang |
Functionality/Social Media |
Remembers
user’s language preference |
Session |
LinkedIn |
|
pll_language |
Functionality |
Stores
language preferences for multilingual site experience |
1 year |
PipelignIQ |
HOW CAN YOU CONTROL COOKIES?
BROWSER CONTROLS
Most web
browsers allow you to manage your cookie preferences directly through their
settings. You can choose to block or delete cookies, receive alerts when
cookies are being sent, or disable specific types of cookies altogether.
BROWSER SPECIFIC
INSTRUCTIONS
Below are links to
instructions for managing cookies in popular browsers:
·
Google Chrome: https://support.google.com/chrome/answer/95647
·
Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
·
Safari (macOS): https://support.apple.com/en-us/HT201265
·
Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
Due to the
nature of digital certification programs and the immediate value delivered upon
access, all certification sales are final once access has been granted.
DISABLING MOST
INTEREST-BASED ADVERTISING
You can opt
out of receiving interest-based ads from many advertising networks and partners
that use cookies to tailor advertisements to your preferences.
To manage
your ad preferences or opt out, you can use the following industry-supported
platforms:
- Digital Advertising Alliance
(DAA) –
https://optout.aboutads.info
- Network Advertising Initiative
(NAI) –
https://optout.networkadvertising.org
- European Interactive Digital
Advertising Alliance (for EU users) – https://www.youronlinechoices.eu
OPTING OUT OF SPECIFIC
SERVICES
In addition
to general advertising opt-outs, you can manage or disable cookies and tracking from specific third-party services directly through
their own settings pages.
Below are
links to opt-out options for commonly used platforms:
- Google Ads Settings – https://adssettings.google.com
- Facebook Ad Preferences – https://www.facebook.com/adpreferences/ad_settings
- LinkedIn Ad Settings – https://www.linkedin.com/psettings/advertising
- TikTok Personalized Ads – In the TikTok app: Go to Settings
& Privacy → Ads → Ad Personalization
- Pinterest Ad Settings –
https://help.pinterest.com/en/article/personalized-ads-on-pinterest
Please note
that opting out of a specific service may only apply to the browser or device
you’re currently using and may require you to reapply settings if cookies are
cleared.
COOKIE CONSENT TOOL
When you
visit the PipelignIQ website, you may be presented with a cookie banner or
pop-up that allows you to accept or manage your cookie preferences. This Cookie
Consent Tool gives you control over which categories of cookies are enabled
on your device.
You can:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences by
category (e.g., Analytics, Advertising, Functionality)
If you later
change your mind, you can update your preferences by accessing the cookie
settings link located at the bottom of our website or by clearing cookies in
your browser and revisiting the site.
DO NOT TRACK SIGNALS
Some web
browsers offer a “Do Not Track” (DNT) setting that signals to websites
and online services that you do not wish to be tracked across the internet.
Currently,
there is no industry standard for how websites should respond to DNT signals.
As a result, PipelignIQ does not respond to Do Not Track signals at this time. However, we remain committed to respecting
your privacy and providing options to manage your cookie preferences through
our Cookie Consent Tool and browser controls.
We continue
to monitor developments around DNT standards and may update our practices as
guidelines evolve.
The official
website that provides information about Do Not Track (DNT) is:
CROSS-BORDER DATA TRANSFERS
PipelignIQ
is based in the United States, but we may work with partners and service
providers in other countries. As a result, your personal data—including
information collected through cookies—may be
transferred, stored, or processed outside your jurisdiction, including in
countries with different data protection laws than your own. We take
appropriate measures to ensure that any such data transfers
comply with applicable privacy and data protection laws
CONTACT US ABOUT COOKIES
If you have
questions about our use of cookies, please feel free to contact us at [email protected].
CHANGES TO THE COOKIE
POLICY
We may
update this Cookie Policy from time to time to reflect changes in technology,
legal requirements, or our practices. Any updates will be posted on this page
with a revised “Last Updated” date. We encourage you to review this policy
periodically.